Disney World hikes ticket, parking, food and beverage prices

Published Oct. 12, 2023, 12:41 p.m. ET | Updated Oct. 12, 2023

Cinderella Castle at the Magic Kingdom in Walt Disney World, Bay Lake, Fla., July 20, 2020. (<a href=https://unsplash.com/photos/_GfLHKd_P4s>Photo/Brian McGowan, Unsplash</a>)
Cinderella Castle at the Magic Kingdom in Walt Disney World, Bay Lake, Fla., July 20, 2020. (Photo/Brian McGowan, Unsplash)

LAKE BUENA VISTA, Fla. – Disney has hiked prices across the board at its Florida resort, covering tickets, parking, food and beverage.

Prices for Walt Disney World’s annual passes jumped around 10%, CNBC reported.

The top-tier Incredi-Pass now costs $1,449.

The other tiers went up as well. The Sorcerer Pass increased $30 up to $999, the Pirate Pass up $50 to $799, and the Pixie Pass up $40 to $439.

Parking at the parks was increased by $5, now up to $30, marking an increase of 20%. It is still free for hotel guests.

Walt Disney World News Today reported that price increases have impacted various food items at varying degrees.

For example, a standard cup of coffee at Disney’s Joffrey’s Coffee locations increased by up to 30 cents, from $3.49 to $3.79, more than an 8% increase.

The cost of a burger item at the Magic Kingdom also increased, for example, from $12.79 to $13.49, more than a 5% increase.

Along with the price increase came an announcement that starting on Jan. 9, 2024, those with the park hopper ticket may begin “hopping” to other parks during the park’s entire hours. Currently, park “hopping” begins at 2 p.m.

The price hikes come as the holiday season approaches and attendance is typically increased during packed seasons like Halloween, Thanksgiving, Christmas, New Years and the marathon weekend in January.

Disney has committed to investing billions into its Florida theme parks over the next decade.

The company has been feuding with Gov. Ron DeSantis’ administration and appointed board overseeing the area’s district.

Disney CEO Bob Iger recently reportedly said the company will also work to “quiet the noise” in the culture war with conservatives, which in Disney’s case, amped up over parental rights legislation in 2022.

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